So Shocking jewelry
So Shocking: a contemporary jewelry brand
Founded in 1998 by the Cercle des Joailliers, an association of a dozen associates, the So Shocking brand is the fruit of the know-how of goldsmiths driven by a passion to create. With the desire to shake up the classic codes of jewelry, the brand has developed around a strong DNA. Today, more than twenty years after its creation, the Maison has a dozen different collections, representative of its expertise and creativity.
So Shocking collections: bold and authentic
Première Fois, Capricieuse, Origine, Singulière... All So Shocking jewelry lines display a unique temperament, which differentiates them from each other. Are you looking for frankly assertive jewelry, or more discreet for everyday wear? You will certainly find what you are looking for among the many creations of the Maison! Mainly in white and rose 18k gold (750 gold), So Shocking jewels are adorned with sparkling diamonds, black diamonds and ornamental stones of the finest quality. The result is modern creations, thought to go through the ages without losing their beauty.
So Shocking's flagship motif
The central motif of So Shocking jewelry, the cartouche, the pretty oval buckle all in length, is the emblem of the Maison. At the heart of the brand's artistic direction, it can be found in different forms throughout the various collections. Sometimes thought alone, sometimes entwined, all gold, paved with diamonds, adorned with a few gems or encircling an ornamental stone, the buckle comes in many forms. In mini or XXL size, it embellishes each So Shocking creation, shimmering with the slightest movement of the wearer, as a necklace, earrings, ring or bracelet. Discover the numerous So Shocking jewels on Lepage online shop, official retailer, and let yourself be seduced by their charm and their presence!